Symphony

Thinking of tomorrow.

Symphony Limited is a global leader in air-cooling solutions, known for its commitment to innovation, sustainability, and energy efficiency. With a legacy of 80 years of cutting-edge products, Symphony is dedicated to creating eco-friendly cooling systems that cater to modern needs. Their forward-thinking approach emphasizes technological advancements and environmentally responsible practices, ensuring they remain at the forefront of the cooling industry.

Symphony wanted to develop some 3D Product renderings for their upcoming series of products. In this case, the study let us understand how we cater to the client’s requirements.

CATEGORY

PRODUCT
RENDERING

SERVICES

3D RENDERING
PROJECT BRIEF
Symphony Limited sought to create high-quality 3D product images for an upcoming product launch. They needed a comprehensive range of visuals, including PNG images, live product images, and customized variations aligning with their brand identity. As the product was still in development, Symphony provided detailed CAD drawings, along with material and color specifications, to ensure accurate rendering. They wanted multiple images for flyers and magazines.
Symphony Limited approached us because they required high-quality 3D product renderings that could be used in marketing and promotional campaigns for their launch. Since the product was still in the pre-production phase, they needed visually appealing and realistic images that could accurately reflect the final product. They recognized our expertise in transforming CAD drawings into lifelike 3D renderings, which would give them an edge in showcasing their product before it was physically available. We signed an NDA with the client as this product was in the pre-launch process. We made sure the client’s data and designs were secure with us.
What Prompted the Client to Approach Us?

Why 3D Product Rendering?

3D product rendering is essential for creating realistic, high-quality visual representations of products without the need for physical prototypes. It allows designers and marketers to showcase products in a variety of settings, angles, and lighting conditions, offering flexibility and creative control. This method is cost-effective and time-saving, especially for e-commerce, where detailed and accurate images enhance customer engagement and trust. Additionally, 3D rendering enables faster iteration and modifications, making it ideal for visualizing concepts before committing to manufacturing, ultimately improving the overall design process. Computer-generated CGI images can be customized easily.
We initiated 3D product rendering following our standard workflow by converting the 3D CAD drawings into a 3D visualization model. After completing the model, we shared it with the client for approval. The client had already provided detailed specifications for the color and texture, which we incorporated into the design. Additionally, their marketing team had specific requests regarding the background and camera angles for the render, ensuring the final visuals aligned with their branding and promotional needs.
Challenges and Solutions
Approach to Problem-Solving.
The Atellier Studio Distinction
The Atellier Studio stands out for its attention to detail, creativity, and client-focused approach. Specializing in 3D product rendering and visualization, the studio converts complex ideas into visually stunning and realistic models, catering to a wide range of industries. By leveraging cutting-edge technology and a seamless workflow, The Atellier Studio delivers high-quality renders that not only meet technical specifications but also elevate the brand’s visual appeal. The studio’s commitment to collaboration and flexibility ensures that clients receive tailored solutions, resulting in outstanding outcomes and long-term partnerships.
Working With us
Working with us means partnering with a team dedicated to turning your ideas into high-quality, visually captivating products. We emphasize clear communication and collaboration from the start, ensuring that every detail, from initial sketches to final renders, meets your expectations. Our process is streamlined yet flexible, allowing for adjustments and feedback at every stage. By combining cutting-edge technology with creativity, we deliver timely and cost-effective solutions tailored to your brand’s needs. Whether it’s product visualization, 3D modeling, or design, we prioritize your satisfaction and success.
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